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Pull Start Fire — Fire in 5 Seconds Grilling in 5 Minutes
No matches. No lighter fluid. No kindling. No hassle. Pull Start Fire makes outdoor fire and grilling effortless — the patented pull-string Firestarter lights any fire in 5 seconds, and the Pull Start Fire Grill has you cooking in 5 minutes. Just pull and go.
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Fire starting that just works
Pull Start Fire is built for real outdoor life. No matches, no lighter fluid, no fuss. Wrap the cord, pull, and ignite in seconds. It is a reliable solution for BBQs, campfires, fire pits, and quick outdoor cooking, and a strong seller for petrol stations and retailers across the UAE.
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Built for Food, Nature & Fire
Barebones exists at the intersection of food, nature, and the primal pull of fire. From the Cowboy Fire Pit Grill to cast iron skillets and hand-forged axes — tools built for people who take the outdoors seriously.
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Pull Start Fire Firestarter, Pull Start Fire Grill — discover the full Pull Start Fire range.
Pull Start Fire Firestarter
The World's Easiest Fire Starter
The Pull Start Fire Firestarter is the patented wax-and-flint brick that starts any fire in 5 seconds — no matches, no lighter fluid, no kindling required. Invented by mechanical engineering student Mike Beyrodt after struggling to start a fire in -22°C conditions, it went through over 100 iterations before reaching its final form. Loop the green string around a log, build your structure, pull the red string — fire in seconds, burning for 30+ minutes. Available in 3-pack, 6-pack, 12-pack, and 30-pack formats.
- 5-second ignition — pull the red string and watch the flame take hold
- Burns for 30+ minutes — long enough to establish any fire, charcoal BBQ, or firepit
- Lights wet, frozen, and completely soaked wood without kindling
- Windproof to 200+ MPH — works in UAE desert wind, beach breeze, and winter evenings
- Made from 89% recycled materials (sanding dust, wax, and flint)
- 100% food-safe — third-party lab certified safe to cook directly over throughout the burn
- Dual safety system: yellow tab + 9 lb pull force required — won't accidentally ignite
- Available in 3pk, 6pk, 12pk, and 30pk formats
Pull Start Fire Grill
Instant BBQ Anywhere — Ready in 5 Minutes
The Pull Start Fire Grill is the natural extension of the firestarter concept — a single-use, all-in-one disposable BBQ that comes with charcoal built in, uses the patented pull-string ignition to light in 5 seconds, and is ready to cook in under 5 minutes. Compact enough to fit in a car boot, beach bag, or camping pack, it delivers up to 3 hours of even cooking heat and leaves nothing behind but ash. No setup, no gas canisters, no cleanup — just light, cook, and go.
- All-in-one single-use grill — charcoal included, no separate purchase needed
- Lights in 5 seconds via patented pull-string ignition — no matches or lighter fluid
- Ready to cook in under 5 minutes from lighting
- Up to 3 hours of even cooking heat — enough for a full BBQ session
- Compact and portable — fits in a beach bag, car boot, or camping pack
- Eco-conscious clean burn — burns responsibly and leaves minimal residue
- Perfect for UAE beach days, Hatta camping, desert overnights, and picnics
What Our Clients Say
Real feedback from businesses across the UAE and GCC who trust our quality and service.
Great products, great prices, amazing service
Fantastic company that really go above and beyond for their customers
This team is much more than a supplier — they’re a pillar of the local BBQ community. From the early days of sourcing quality charcoal and wood to supporting and sponsoring events that helped launch homegrown concepts, these guys have always shown up. AC SmokeYard may be a personal passion, but the support, encouragement, and fair pricing from the Elite Horizon team never goes unnoticed. Top‑quality equipment, great supplies, and genuine community support. A million thanks to the team — truly appreciated.
Excellent service and honest advice from the team at Elite. Asked me the right questions before recommending the best griller for me (i would have picked something very different). 100% happy with the outcome and recommend to all my friends and family.
If you are looking for the finest product with exceptional customer service and a good old British sense of honesty, this company will deliver it all the time. I am so thankful to have ordered the BBQ and BBQ cover from here along with logs for the camping bonfire - it has reinstated my faith in a business to deliver an honest service with incomparably good value products. The range of products were huge, the staff were very knowledgeable and advised on the best value proposition for the item I was looking, refreshing to see no upselling or push, prompt delivery, installation and advice and post-purchase support when ever I needed one. If you are looking to buy any camping and outdoor items, I highly recommend this business. One of the best experiences I have had as a customer in the UAE. Way to go Aadil and the team!
One of the best companies around, from the front line to the owner, they are a pleasure to have provide their services! And the quality of work is exceptional! Thank you so much
Excellent service, interaction and product. I called the number and the guy I spoke to (a British) was friendly and helpful. He explained the process and we fine tuned what I wanted on WhatsApp which I found a really convenient way. Great range of items - really well curated. I dislike it when I've got too much choice but this felt about the right amount of choice. My son had just arrived in town and we planned an impromptu BBQ for that evening. I honestly thought that it wouldn't be possible to get sorted in time but this company absolutely delivered same day and enabled a wonderful reunion evening for our family. When my goods were delivered (charcoal + 3 bags of fire wood) they took them all round to the back of our property and neatly stacked them for me which was a nice touch instead of just dumping them at my front door. Quality product - the charcoal is perhaps a bit bigger pieces than I'm used to but actually made set up a bit easier so all good. Thanks again, well done team! Will use again and tell my friends.
Excellent range of products and support. I ordered the Bad Axe pizza oven and it was delivered the same day. Communication and guidance during the ordering process was spot on. First test of the oven was a Pizza Party for 16 of my mates. Less than 90 seconds to cook a pizza at full heat meant we all had a great time and the pizzas were amazing. The hardwood is excellent value as well.
Live this place. Not only is it a shop filled with some of the best and coolest outdoor equipment. But the guys are legends too. They support the outdoor community, they sponsor off-roading and fishing events. And they really do their part to encourage an outdoor lifestyle and live what their brands encourage. If you’re a person who likes to support those who support you. This is where you should be buying anything outdoor/BBQ related. I’ll always be a fan. Keep up the good work, legends
I ordered a pizza oven from these guys at an extremely competitive price. Also got it delivered same day! Top quality and have already recommended to all our friends! Amazing service.
Amazing service. Great product range. Knowledgeable staff who guide you accordingly to your requirements, not trying to upsell!! Assembly/installation all done with no fuss. You’ve gained a loyal customer.
I've been using the services of Aadil and the team for years now, always top notch. This month he went above and beyond, a garden party was planned and it was still way too hot. Aadil jumped to the rescue and arranged 2 of his fantastic Pure Cool outdoor air conditioners. They were brilliant and made a huge difference, highly recommended!! Will be calling in soon for my winter firewood Aadil. Thanks again!
How Pull Start Fire Works
High-quality, ethically sourced
Loop the Green String
Loop the green string around a log, charcoal, or place in the base of your fire structure or Pull Start Grill.
Build Your Structure
Stack logs, charcoal, or briquettes around the Pull Start Fire brick — or use the all-in-one Pull Start Grill as-is.
Pull the Red String
Pull firmly — you'll hear a pop and see 2-4 seconds of safety smoke. Then the flame ignites and takes hold.
Fire in 30 Seconds
30+ minutes of sustained flame for firestarters, or 3 hours of even cooking heat from the Pull Start Grill — just cook.
Latest insights of Pull Start brand
Expert advice for your next outdoor adventure
Never Struggle to Start a Fire Again
Firestarters in 3–30 packs and the ready-in-5 Pull Start Grill — perfect for UAE outdoor season, camping, villa firepits, and charcoal BBQs. Contact us for trade and retail enquiries.
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FAQs
Buying guides, tips and trends across charcoal, outdoor living and hospitality supply.
Elite Horizon is the official UAE distributor for Pull Start Fire, supplying petrol stations, retailers, and trade partners,and serving customers via our online store.
It ignites in around 5 seconds and burns for up to 30 minutes to help your fire catch properly.
Yes. Pull Start Fire is designed to help fires catch even with wet wood and in challenging outdoor conditions, as long as it is used in a
The Pull Start disposable grill provides up to 3 hours of grilling time.
Pull Start Fire Starters: individual and 3-pack Pull Start disposable grills:single 3-pack.
We provide DOA replacement support for Pull Start Fire products supplied through Elite Horizon.